Discover how to build and grow with confidence
Entrepreneurs want to build something meaningful: something that grows, lasts, and creates value. But building a business isn’t just about a great idea—it’s about knowing how to make the right decisions, assemble the right team, and drive sustainable success. The Builder Profile 10 (BP10) helps entrepreneurs, business owners, and coaches understand how to harness their natural capabilities to build for growth. BP10 gives you a clear roadmap based on data. Ready to take control?
MANY HAVE TRIED TO DO IT ALONE, AND STRUGGLED
Many business owners and entrepreneurs flounder and fail because they don’t understand their own builder capabilities. Without strong self-awareness and a clear strategy, they end up:
Wasted time and energy
Stuck in wrong directions, wasting time and resources, never getting tractiones
No growth teams
Frustrated with new hires, team misalignment, great for execution but not for building
Second guessing
Hesitant to take strategic risks, slow or stalled growth, analysis paralysis
Tied-down with uncertainty
Feeling overwhelmed, unsure where they should focus, unclear about what to do next
Ignoring your natural builder strengths can cost you your momentum. Don’t let uncertainty hold you back.
Book your free consultationWHY THE BP10?
What makes this assessment different?
Entrepreneurs don’t need generic advice—they need a framework tailored to how they naturally build and lead. The Builder Profile 10 isn’t just another business tool. It’s a proven system backed by Gallup’s research that:
Clarifies your strengths
Identifies your unique approach to business-building.
Aligns strategy
Helps you make better business and hiring decisions.
Reduces failure rates
Entrepreneurs who apply BP10 insights are 5x more likely to surpass $1MM in revenue.
You need more than effort—you need the right strategy. BP10 helps you build smarter, not harder.
Book a free consultationBP10: YOUR ROADMAP TO SUCCESS
Many entrepreneurs waste years figuring out what works - most never figure it out and close the business. With BP10, you can guide and accelerate your growth in four simple steps:
TAKE THE BP10 ASSESSMENT
Discover your natural builder capabilities and their intensity
UNDERSTAND YOUR RESULTS
Learn how understand your capabilities and how to use them for your business strategy
APPLY BP10 TO YOUR BUSINESS
Make better decisions for strategy, support, hiring, product, and growth
BUILD WITH CONFIDENCE
Use builder capabilities and their insights to attain your desired economic success
You don’t need to figure it out alone. Start with the insights and guidance from your BP10 assessment, and then work with a BP10 Expert for a deeper-dive and implementation guidance.
HOW BUILDER PROFILE TRANSFORMS BUSINESSES
The Builder Profile 10 (BP10) is a research-backed assessment developed by Gallup to identify and develop the inherent capabilities that drive entrepreneurial success. Grounded in decades of research on economic growth, entrepreneurship, and human behavior, BP10 moves beyond traditional assessments by focusing on what individuals naturally do well when it comes to building businesses. It does not assess knowledge, experience, or skill—it measures the raw entrepreneurial potential of a person, highlighting the distinct capabilities that influence how they create, sustain, and scale a venture.
BP10 is used by entrepreneurs, small business owners, business coaches and entrepreneurial programs to create measurable results.
Entrepreneurs & founders
- Gain self-awareness about how you naturally build and grow businesses
- Align your business model with your strengths to avoid costly missteps
- Make better hiring, product, and investment decisions
Small business owners & CEOs
- Create more impactful teams that integrate all key capabilities
- Select new team members for growth, not just execution
- Understand how to build your board and select the right coaches, mentors and advisors to achieve your desired economic impact
Business coaches & consultants
- Provide deeper insights into team development and their behaviors
- Use BP10 data to create tailored coaching strategies
- Help clients build teams with the right mix of builder capabilities
Entrepreneurial programs & accelerators
- Select high-potential entrepreneurs based on their natural builder tendencies
- Improve mentorship effectiveness with structured insights
- Increase venture success rates and investor confidence
BP10 isn’t about abstract theories—it’s about taking concrete action. The sooner you understand your Builder Profile, your natural capabilities, your strengths and where you require support, the sooner you can build with confidence, and for perennial success.
WHAT CLIENTS ARE SAYING ...
Abdi Karim | Hamilton
"All the points you raised are impactful to help be build my business. The more I talked with Antoine, the more I learned. You are very knowledgeable and it shows you love what you're doing."
Cody | Ottawa
"People that would most benefit from working with Antoine would be companies that are looking to grow from stage to stage, where you really need to have people on board to really drive that growth and allowing the company vision to be understood by the team."
Esther | Calgary
"I really had to dig deep. I got to know myself. I asked questions that pushed me to think more than what was just in front of me. The support and the guidance really allowed me to decide that I did not actually want to be the business owner - I wanted to be part of something new and cool."
WHAT DO THE MOST SUCCESSFUL BUILDERS HAVE IN COMMON?
The most successful entrepreneurs who have the greatest economic impact, account for 10 key capabilities. Therefore, understanding which capabilities are most natural to you is the key to maximizing your strengths, leading with clarity, and building successfully. The Builder Profile assessment measures the presence of these 10 core capabilities that drive entrepreneurial success.
Confidence: trusting your instincts and making decisive moves
Delegator: assembling and leading a high-performing team
Determination: pushing forward with unwavering perseverance
Disruptor: challenging the norm to drive innovation
Independence: making autonomous decisions and leading initiatives
Knowledge: understanding and applying insights for business growth
Profitability: driving revenue, margins, and long-term financial health
Relationship: building networks and fostering collaboration
Risk: taking calculated risks for strategic advantage
Selling: persuading and influencing to drive business success
The Builder Profile helps you build smarter, not harder. It also allows you to gain more self-awareness, and to better understand who will complement you and help you grow.
Find out moreGET YOUR FREE GUIDEBOOK:
Find out how each capability impacts a business
Building a business can feel overwhelming. The Business Functions Guidebook simplifies business demands into five key business functions. It will also introduce the essential builder capabilities, and how each supports the business functions. The guidebook also includes self-reflection questions and actionable steps.
Download it today and start using your builder strengths to build a profitable, sustainable business.
ARE YOU WIRED THE SAME WAY AS AN UNICORN ENTREPRENEURS?
Innovation is important, yet some of the most successful companies were not the most innovative – they were led by builders. Take the Builder Profile 10 to discover how natural it will be for you to build.
You can also request your Builder Intesity Graph to explore if you are like the most successful entrepreneurs who generated multi-million dollar companies with hundreds of employees.
Get your BP10 assessment
We have to stop thinking of entrepreneurship as just another form of employment - it's so much more than that. We have to think of it as a way of life - a lifestyle.
Antoine B. Carrière
Who Are My Clients?
Builder Profile leader Antoine B. Carrière has authored a book on a key question that entrepreneur's regularly struggle with:
How can I get my potential clients to buy from me?
This book explores this key to entrepreneurial success by explaining how to build a profitable company by understanding how to define, find, and attract clients.
Purchase the book
